Many physical locations in China today are working on making their spaces more ‘immersive” – from restaurant to exhibitions, city streets and even offices. Check out the popular Hanging Glass Art Museum in Guangzhou, where visitors are projected scenes from “all time and space”.
✔️ Since August 2023, there has been a 70% YoY increase in the number of notes featuring the keyword ‘immersive’ on Dianping, a Chinese shopping platform for locally found entertainment, dining, shopping and more.
✔️ Immersive art exhibitions are trending, too. The recent “Exploring the Classics of Mountains and Seas” opened in Shanghai in late June, has attracted 30,000+ offline visitors and generated over 5 million yuan from ticket and product sales.
Offline spaces are evolving. True immersion is hard to achieve.
And here it is a captivating interview with Peng Li, Co-Founder of the Temple of Light, an immersive digital art exhibition. In the midst of breathtaking digital installations, we explore the harmony between technology and artistry, the universal language of art, and its ability to bridge cultures. We also discuss the future of immersive art experiences and the unique benefits they bring to today’s society.
Insights from Xinhua, CTNews
GUEST WRITER: Ashley Dudarenok
Thank you, Ashley, for accepting to share the latest developments in China with TechvangArt and allowing us to keep up with developments in the Chinese ecosystem.
Ashley is a renowned digital China expert, entrepreneur and bestselling author.
She’s the founder of a China digital consultancy ChoZan 超赞 and China-focused marketing agency Alarice. A top marketing influencer, she’s amassed over 85,000 followers on LinkedIn and 23,000 on Instagram. She has a strong network of China watchers with 15,000 subscribers to her bi-weekly China newsletter.
She runs a popular YouTube vlog about Chinese tech, consumers, new retail ecosystems, digital marketing and digital economy.
Ashley is also a regular media contributor and has been interviewed by the BBC, the SCMP, Forbes, Bloomberg among others.
She’s worked with big brands such as Coca Cola and Disney and is helping brands learn for and from China, the world’s largest and most digitized market.
Read more about at: ashleydudarenok.com
The Article on TechvangArt includes video content and written materials that have been published with the permission of Ashley Dudarenok